In the years 2008 -2009 some enterprises to adopt a number of hardware unconventional marketing model to enable rapid hardware brand awareness, the hardware business model is a wide range of marketing, to achieve the it is a purpose: to allow the rapid spread of hardware brand, enhance the well-known to stimulate the development of hardware industry. Some of these enterprises has reached the peak of the strength of hardware companies, some of the hardware here is cutting edge companies, hardware companies are not the same as the strength of their way to the spread of different brands. Some hardware business is conducted through the dissemination of information; some hardware companies with well-known through the marriage of hardware to carry out the dissemination of business; some hardware business is done through the expansion of regional advocacy; In short, each of which has its own characteristics.